And…We’re Off to the Printers!
It’s been a while since my last update on the book. I’m hoping to do that a bit more often going forward…
Last week we sent the completed print package for Left Coast Libations off to the printers, with no small sense of relief. All of last month was consumed with putting the finishing touches on the book: getting final hi-res color delivered, collecting releases from all the bartenders (herding cats, mon), completing the copyright page information, dealing with Library of Congress, building the index, adding a last minute section at the end for bartender updates, getting photos for our bios, etc etc. And now, that’s all done. Of course, as anyone who’s had a book printed knows, that particular stress was replaced almost immediately with concerns about things we might have missed (and that we’re going to find when we get our very expensive proof back to review) or problems in the print package itself (like missing fonts). It’s a never ending cycle of labor and joy, joy and labor.
What they are saying about Left Coast Libations…
One really really cool thing we did in February was to send out early versions of the book as PDF to solicit quotes from key industry folks. These are the sorts of things you need for the back cover and for press releases which get generated before the book is made generally available for review. Amazingly enough not only did we get a 100% response from everyone we approached but everyone got back to us within a month. We didn’t have to follow up or cajole anyone. I am told that’s not always the case.
And, without further ado, here’s (some) of what “they are saying” about us…
“If cocktails aren’t your thing, buy this book anyway. Munat is delightfully entertaining, and his keen wit, coupled with a little sarcasm and a touch of attitude, have served him well here. It’s a darned good read. If cocktails are your thing you’ll get double your money’s worth with Left Coast Libations. It’s packed with fabulous formulas from all the big shots who hold forth from behind the mahogany on the west coast.”
—Gary Regan, author of The Joy of Mixology and the bartender’s GIN compendium
“I am so very pleasantly surprised to learn that not only do some of our Western Territories have bars, but—if we are to believe this amusing and informative little volume—the conduct of those institutions is frequently placed in the hands of individuals who thoroughly know their business. I should like to visit them some day.”
—David Wondrich, author of Imbibe
“’Go West young man, go West!’ No truer words were ever spoken, then or now. It might seem like all of the nation’s trend-setting excitement is happening on the East Coast, but when you talk cocktails, you have to pay attention to what is happening in bars and restaurants up and down the West Coast. With Left Coast Libations, you not only have the opportunity to discover many of the great cocktails which have sprung out of the West, but also get a chance to meet the bartenders who created them.”
“Munat and Lazar’s book is the finest attempt anyone has made to reveal the movement that culinary cocktail-making has become. Left Coast Libations not only delivers stellar drink recipes but also includes all of the sub-recipes for each of the bartender’s hand-crafted ingredients. Working through this process gives the reader a fantastic new arsenal of garnishes, syrups, foams, airs, and other unique ingredients that enable anyone to create memorable cocktails at home. Additionally, we get the chance to learn a little bit about the creative souls who contributed these recipes with sharp, humorous, and always entertaining biographies on each bartender. If you love mixology, you will love this book.”
—Scott Beattie, author of Artisanal Cocktails
“Far more than a how-to or a coffee table tome, Left Coast Libations stands as a complete and inclusive record of the state of some of North America’s finest bartenders as we wallow contentedly in the second Golden Age of cocktails. By turns humorous, stylish and evocative, Munat and Lazar open the doors to the rich world of American bartending west of the flyover zone.”
—Phil Duff, door 74, Amsterdam
Makes my head swim every time I read those. More about the book soon…
P.S. And let no post end without a pretty photo…
I will be hosting a large cocktail event next month. We’ll be serving a selection of drinks from Left Coast Libations, naturally. One selection will be Jim Romdall’s El Globo Rojo which uses a homemade ingredient from Charles Baker’s A Gentlemen’s Companion. Here’s an (enormous looking) jar of what will become Tequila Por Mi Amante in about four weeks time. Slurp!